Preethi Nair: Taking One Step Towards The Dream

Preethi Nair runs a business called Kiss The Frog that uses the principles of storytelling to inspire, enable and communicate change in business. Her clients include MTV, Lego and Deutsche Bank. She’s also a successful novelist. Preethi explains that rather than having a structured business plan she has a vision of what she wants to achieve and takes steps towards that dream taking into account factors like serendipity and coincidence.